Heavy weight! TikTok US version may be launched in September! Where will 170 million users go?
Opportunities and challenges coexist
English news, market analysis, and practical TikTok growth intelligence for brand teams building global acquisition channels.
Opportunities and challenges coexist
2350 articles · Page 41 of 181
The children's track still needs to focus on parents' psychology
Cross border fast-moving consumer goods independent website is an e-commerce platform built by sellers. Unlike third-party platforms such as Amazon, sellers can fully control the operation. It also lists its advantages in brand building, independent pricing, user data accumulation, as well as branding, personalization, and other aspects
The report mentioned that the public's attention to the trade war is very high, far exceeding the heat of the Two Sessions, and the heat of public opinion and public sentiment fluctuate with the policy trends of China and the United States. The heat of public opinion also varies in different regions, with coastal provinces and cities with strong dependence on foreign trade receiving more attention
The background of Chinese enterprises going global is that the total scale of overseas enterprises will reach 2.17 trillion US dollars in 2024, accounting for 12.7% of GDP, and is expected to exceed 2.5 trillion US dollars by 2025. However, they also face challenges such as rising cross-border operating costs, and travel management has become a key support
The value of the furniture market is still on the rise
Summer promotion is just in time, don't miss this wave
Cross border e-commerce is not just about stocking up
With the rapid growth of TikTok globally, it is no longer just a short video platform, but has become an important platform for many brands to conduct global advertising campaigns. More and more cross-border e-commerce, brand owners, and independent website owners are using TikTok Ads as their main customer acquisition channel
In recent years, TikTok users have continued to grow and the platform's influence has expanded. More and more cross-border e-commerce and brands have begun to use TikTok Ads as an important customer acquisition channel for going global. But many companies are blocked by the "advertising account opening" process before launching. Not familiar with the process
Even niche categories can become overseas bestsellers
Trump's statement that he has no plans to postpone the resumption of tariffs on July 9th is like a guillotine hanging over Amazon's Chinese sellers, with only one week left until the countdown. In the past few months, the shadow of tariffs has quietly turned into a series of strings on the platform
Not selling with price, but selling with price