English news, market analysis, and practical TikTok growth intelligence for brand teams building global acquisition channels.
In the digital age, Southeast Asia is becoming an undeniable force in the global economy with its rapid development of e-commerce. As one of the largest locations for mobile devices and social media users in the world, Southeast Asia not only occupies a prominent position in the Asia Pacific region
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This TikTok promotion manual is an introduction to the Promote tool in TikTok for Business, including its features, usage methods, best practices, and application cases in different industries.
The "TikTok and Lion Group WARC White Paper" mainly explores the role of social communities in influencing purchasing decisions, including community commerce as an emerging opportunity, the impact of discovery and inspiration on purchasing paths, factors driving purchasing decisions, and new ways to tell brand stories
The TikTok Proxy Guide mainly introduces how to carry out marketing activities for customers on TikTok to achieve business growth, including promoting TikTok to customers, setting up proxy tools, and preparing for customer success
TikTok e-book: Why TikTok makes them buy, mainly discusses the impact of TikTok on user purchasing behavior and the marketing opportunities it provides for brands. TikTok has over 1 billion users worldwide and has also achieved large-scale audience growth in Australia and New Zealand.
Q5 refers to a period of time after Christmas, usually lasting from December 26th to mid January of the following year. Q5 is a period of creating growth opportunities, with reduced auction competition after holidays, high marketing cost-effectiveness, and still high user engagement and purchase intention,
The "2024 TikTok Shopping Trends Forecast Report" was released by TikTok, mainly exploring the shopping trends that are reshaping consumer consumption habits in the TikTok community, including trend signals, case studies, and brand response strategies.
Against the backdrop of the continuous expansion of the global e-commerce market, more new developments have emerged in the field of cross-border e-commerce, especially platforms such as TikTok, Amazon, and TEMU, whose every move is changing the global market landscape.
As the year-end shopping season approaches, e-commerce platform Amazon has once again made significant policy adjustments, especially the launch of the "refund only" policy, which has attracted widespread attention.
In recent years, driven by the dual trends of digitalization and personalized demands, small and beautiful intelligent technology products are gradually becoming the new favorite of the market.
TikTok has become a social media platform that cannot be ignored by global brands, especially in the tourism industry. Brands can naturally showcase the uniqueness of their destinations and attract potential tourists through interaction. This direct interaction with users allows travel brands to achieve authenticity through authentic experiences
In recent years, going out to sea with trendy toys has become a popular trend. StarPony is one of the most successful trendy toy brands in China that has gone global.
Amazon GMV Q1 2024 queries give ecommerce teams a benchmark for TikTok Shop GMV, creator commerce, paid media ROAS, and market-entry planning.