English news, market analysis, and practical TikTok growth intelligence for brand teams building global acquisition channels.
In 2018, TikTok officially entered the Indonesian market and quickly gained widespread attention and user base among young users with its innovative short video sharing platform. After several years of development, TikTok has become a major player in the Indonesian social media market
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With the increasing importance placed on pets by people, the pet economy is ushering in a golden age. Pet owners are not only satisfied with providing their pets with basic food and supplies, but they also hope to express their love and care for their pets through various means. among which,
Exercise, weight loss, and fitness have always been hot topics of global concern. With climate change in most parts of the world, summer is approaching, and people are preparing clothes with higher skin exposure to highlight their curves. In order to achieve the ideal before the arrival of summer
The "TikTok for Business 2024 Overseas Expert Marketing White Paper" has emerged. We have conducted extensive research, interviews, and practice to deeply deconstruct the global influencer marketing market and continuously review the TikTok influencer marketing experience
2023 is a year for Chinese businesses to embark on a "turbulent journey" overseas. According to the Blue Book on the Overseas Development of Chinese Cross border E-commerce Enterprises (2024), China's cross-border e-commerce exports have reached 1.83 trillion yuan in 2023, a year-on-year increase of 19.6%.
Overseas, business opportunities may be everywhere, and even the most obscure fields can become the new blue ocean of cross-border e-commerce.
Case Background: Mosaic Hero "is a pixelated RPG game under Efun, officially launched in Japan in August 2023. In fact, as early as January of the same year, the game had been launched in Hong Kong, Macau, Taiwan, Malaysia, South Korea and other places, achieving impressive results on various charts
MeToo is a fast-moving consumer goods brand that targets young consumers and fashion brands with mouthwash as a breakthrough point to enter the Indonesian market. The brand observed a rigid demand for mouthwash during the Indonesian holy month of Ramadan and chose to produce the product during the month
Background: During the month of Ramadan, there are many activities such as going out for gatherings and social visits, which will lead to a huge demand for fashionable clothing among Middle Eastern consumers. Ounass hopes to use the shopping frenzy before Eid al Fitr to directly drive its own GMV increase, so during Ramadan
The case background is in Brazil, where over 80% of people believe in Christianity, making Christmas one of the most significant shopping nodes in the area. Due to its location in the southern hemisphere, Brazil presents a completely different style from Europe and America during the summer season of Christmas. Beauty also captures this
Background: Million Lords is an SLG game under the well-known European game publisher Million Victories. Its classic hardcore 4X gameplay has attracted a large number of strategy game enthusiasts. Players can establish and expand themselves in the game
Background: SAIC MG officially entered the Chilean market in 2008, continuously expanding its product line by introducing new energy vehicles, fuel vehicles, and connected vehicles, providing high-quality products and services to local consumers, and gaining a good reputation. In 2020, it was awarded
As a well-known beauty brand in China, ONLYOU has a certain level of popularity and recognition in the Indonesian market. However, facing the increasingly fierce competition in the local e-commerce market, ONLYOU has been thinking about how to better penetrate the market and achieve sales breakthroughs. repeatedly