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Play TikTok Brand Challenge, attract potential consumer groups of Generation Z, expand brand awareness and new product sales
TikTok marketing Case Studies

Play TikTok Brand Challenge, attract potential consumer groups of Generation Z, expand brand awareness and new product sales

Background: WIKO was founded in 2011 and is a French technology brand specializing in the fields of mobile phones and the Internet of Things. Its products cover markets in Europe, the Middle East and Africa, Asia Pacific, and Latin America. In 2022, WIKO accelerates its globalization pace and enters China for the first time. In September 2022,

Integrating daily scenarios into advertising creativity, environmentally friendly beauty brands enhance user awareness of new products in the German market
TikTok marketing Case Studies

Integrating daily scenarios into advertising creativity, environmentally friendly beauty brands enhance user awareness of new products in the German market

Case background: gitti coherent beauty, founded in 2019, is a beauty enterprise focusing on environmental protection and sustainability. It launched innovative products represented by plant nail polish, committed to protecting the green ecological environment, maintaining the health of consumers, and thoroughly improving